
Introducing the Elements of Success
Element Chain is a marketing strategy and web services firm based in the beautiful Pacific Northwest. We focus on helping small to medium-sized businesses and corporate groups develop and implement effective web strategies.
The unique approach
The Element Chain approach is all about product management. Product management is different from program management and project management. Product management is focused on creating and building a viable business solution. This means that whatever gets built is built in a way that accomplishes the goals of the business owner.
We have consistently found that product management is the missing piece in many small and medium-sized firms’ solutions. Many firms build websites or web tools that are not actionable or that are not designed to align the customers’ experiences with the goals of the organization. This is because product management seems like a luxury compared with the raw design and development skill sets. A designer creates pretty pictures, and a developer generates code, but it is hard to see tangible results from a product manager. Therefore it is often underestimated in its value. We see it differently. We see product management as the key to creating value from the disparate design and development elements. Product management brings it all together. It is Element Chain’s mission to bring more product management expertise to the world.
Dedicated to professionalism, quality and accountability
Element Chain strives to bring professionalism, quality, and accountability into every engagement. We are professional in that we work to document everything, set realistic time tables, goals, and objectives. We work hard to maintain our schedules and communicate regularly and openly with clients about the status of projects. We bring quality to engagements by working with the best designers, developers, and artists we can find. If we do not have the expertise in-house, we can usually find it in our vast network of professional relationships. Element Chain has tremendous potential to get the job done, and we hold ourselves and our end-products up to be accountable for results. We want our solutions to work, but we also know that the Web is a land of continuous optimization. We work with clients to lay out plans of accountability and improvement in order to help our clients maximize success with their investments.
Learn more about Element Chain